MEDIA PRODUCTION MANAGER
OCT 2021 - PRESENT
CREATING / INNOVATING / LEADING
Leading the media branch of ServiceNow's innovation lab. Developing creative and innovative media strategies and content to solve complex problems using media and technology.
Establishing a unique, provocative brand to support ServiceNow's RiseUp! Campaign.
Creating high-quality, engaging media content to support ServiceNow and Now Learning.
Facilitating all aspects of tool implementations intended to increase operational efficiency. Including research, testing, and managing vendor relationships.
Implementing and managing a Digital Asset Management system to empower employees to create high-quality content faster.
Providing media support and product development for different innovation initiatives.
CONTENT PRODUCTION MANAGER
OCT 2019 - OCT 2021
INSPIRING / EDUCATING / DESIGNING
Creating engaging video content to support ServiceNow's Now Learning platform. Running statistical analysis on video content and providing strategic and tactical solutions to improve video engagement.
Managed the digital asset library for the Training and Certification organization.
Gathered and analyzed video content on our streaming platform and provided strategic and tactical plans to improve audience engagement.
25% increase in video engagement from 2020 - 2021
Provided media consulting for instructional designers to improve audience engagement and learning retention.
Created a mix of media content for use in the Now Learning platform including live-action video, motion graphics, animation, and still imagery.
Pushed the limits of on-demand course content by creating high-quality, engaging, and creative media content.
SENIOR MOTION GRAPHIC ARTIST
FEB 2019 - OCT 2019
BRANDING / STORYTELLING / ADAPTING
Producing internet commercials and other video collateral for distribution on multiple channels, including the ServiceNow website. Leading the Sales Series initiative, sharing the ServiceNow story through the lens of potential customers and partners.
MOTION GRAPHIC ANIMATION
Creating video content for use on the ServiceNow website and internet commercials.
Assisting with the process of adjusting ServiceNow content to fit with the new brand style and tone.
Finding and onboarding voiceover artists for ServiceNow video content.
Continuing to manage all aspects of the Sales Series video series.
SENIOR VISUAL DESIGNER
SEP 2015 - FEB 2019
DESIGNING / ANIMATING / TINKERING
Producing media content for both internal and external use for all departments within ServiceNow. Leading the Sales Series initiative, sharing the ServiceNow story through the lens of potential customers and partners. Building ServiceNow's first Virtual Reality application using Unreal Engine 4. Training other ServiceNow artists in graphic design, motion graphics, animation, 3D design, and game development.
Created media content for internal and external use. Media content included everything from commercials, eLearning content, internal and external announcement videos, 3D virtual stages, jumbotron content for stadiums, corporate thought leadership videos, and VR experiences
Assisted with company-wide live broadcasts as a camera operator and an audio mixer.
Conducted research and development for early VR adaptations using the original Oculus Rift, Unreal Engine 4, and Autodesk Maya. Tested and reported on best practices for optimal user experiences in VR.
Trained newer artists design and animation principles and provided real-world projects to help them improve their skillsets while also building their portfolios.
VIDEO SERIES CREATION AND MANAGEMENT
Produced a video series to support ServiceNow for specific sales. These videos were watched by executives and board members to show them the ServiceNow story through their lens. To make the videos most impactful, I conducted research into the brand and products / services / experiences offered by the company in question, then created an authentic and custom story.
INNOVATION & INSPIRATION
Worked with other passionate artists to create innovative video concepts intended to help engage and educate audiences.